:root {
  --navy-950: #061426;
  --navy-900: #071a33;
  --navy-800: #0b2c52;
  --navy-700: #164472;
  --ink: #102237;
  --muted: #526477;
  --line: #cbd8e4;
  --ice: #edf5fb;
  --paper: #f8fbfe;
  --white: #ffffff;
  --coral: #ff496a;
  --coral-dark: #d82e52;
  --max: 1180px;
  --header-height: 72px;
  color-scheme: light;
  font-family: Inter, "Avenir Next", Avenir, "Segoe UI", Arial, sans-serif;
  font-feature-settings: "liga" 0, "clig" 0, "dlig" 0, "hlig" 0;
  font-variant-ligatures: none;
  font-synthesis: none;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: calc(var(--header-height) + 24px);
}

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-size: 1rem;
  line-height: 1.65;
}

a {
  color: inherit;
}

a:focus-visible,
button:focus-visible {
  outline: 3px solid var(--coral);
  outline-offset: 4px;
}

.skip-link {
  position: fixed;
  z-index: 100;
  top: 12px;
  left: 12px;
  transform: translateY(-160%);
  border-radius: 4px;
  background: var(--white);
  padding: 10px 16px;
  font-weight: 700;
}

.skip-link:focus {
  transform: translateY(0);
}

.site-header {
  position: sticky;
  z-index: 50;
  top: 0;
  display: flex;
  min-height: var(--header-height);
  align-items: center;
  justify-content: space-between;
  border-bottom: 1px solid rgb(255 255 255 / 14%);
  background: rgb(7 26 51 / 95%);
  color: var(--white);
  padding: 0 max(24px, calc((100vw - var(--max)) / 2));
  backdrop-filter: blur(14px);
}

.wordmark {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  color: var(--white);
  font-size: 0.9rem;
  font-weight: 800;
  letter-spacing: 0.05em;
  text-decoration: none;
  text-transform: uppercase;
}

.wordmark-mark {
  display: grid;
  width: 34px;
  height: 34px;
  place-items: center;
  border-radius: 4px;
  background: var(--coral);
  color: var(--navy-950);
  font-size: 0.75rem;
  letter-spacing: -0.02em;
}

.site-header nav {
  display: flex;
  align-items: center;
  gap: 26px;
}

.site-header nav a {
  color: #dce9f5;
  font-size: 0.86rem;
  font-weight: 700;
  text-decoration: none;
}

.site-header nav a:hover,
.site-header nav a[aria-current="true"] {
  color: var(--white);
}

.nav-download {
  border: 1px solid rgb(255 255 255 / 35%);
  border-radius: 999px;
  padding: 8px 14px;
}

.nav-download:hover {
  border-color: var(--coral);
}

.hero {
  position: relative;
  overflow: hidden;
  min-height: calc(100vh - var(--header-height));
  background: var(--navy-900);
  color: var(--white);
  padding: clamp(70px, 10vw, 128px) max(24px, calc((100vw - var(--max)) / 2)) 48px;
}

.hero-grid {
  position: absolute;
  inset: 0;
  opacity: 0.2;
  background-image:
    linear-gradient(rgb(255 255 255 / 16%) 1px, transparent 1px),
    linear-gradient(90deg, rgb(255 255 255 / 16%) 1px, transparent 1px);
  background-size: 52px 52px;
  mask-image: linear-gradient(to bottom right, black, transparent 70%);
}

.hero::after {
  position: absolute;
  top: 10%;
  right: -14vw;
  width: 42vw;
  height: 42vw;
  border: clamp(28px, 5vw, 72px) solid var(--coral);
  border-radius: 50%;
  content: "";
  opacity: 0.16;
}

.hero-copy,
.hero-proof,
.hero-context {
  position: relative;
  z-index: 1;
}

.hero-copy {
  max-width: 930px;
}

.eyebrow {
  margin: 0 0 18px;
  color: var(--coral-dark);
  font-size: 0.78rem;
  font-weight: 850;
  letter-spacing: 0.19em;
  line-height: 1.3;
  text-transform: uppercase;
}

.hero .eyebrow,
.contact .eyebrow {
  color: #ff6a84;
}

h1,
h2,
h3,
p {
  text-wrap: pretty;
}

h1 {
  max-width: 970px;
  margin: 0;
  font-size: clamp(3rem, 7.6vw, 7.2rem);
  font-weight: 760;
  letter-spacing: -0.035em;
  line-height: 0.92;
}

h1 span {
  color: var(--coral);
}

.hero-lede {
  max-width: 720px;
  margin: 32px 0 0;
  color: #cbd9e7;
  font-size: clamp(1.1rem, 2vw, 1.38rem);
  line-height: 1.55;
}

.hero-actions,
.contact-links {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 14px;
  margin-top: 34px;
}

.button {
  display: inline-flex;
  min-height: 48px;
  align-items: center;
  justify-content: center;
  border-radius: 999px;
  padding: 10px 20px;
  font-size: 0.92rem;
  font-weight: 800;
  text-decoration: none;
  transition: transform 160ms ease, background-color 160ms ease, border-color 160ms ease;
}

.button:hover {
  transform: translateY(-2px);
}

.button-primary {
  background: var(--coral);
  color: var(--navy-950);
}

.button-primary:hover {
  background: #ff6a84;
}

.button-secondary {
  border: 1px solid rgb(255 255 255 / 34%);
  color: var(--white);
}

.button-secondary:hover {
  border-color: var(--white);
}

.hero-proof {
  display: grid;
  max-width: var(--max);
  margin: clamp(70px, 10vw, 120px) auto 0;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  border-top: 1px solid rgb(255 255 255 / 24%);
  border-bottom: 1px solid rgb(255 255 255 / 24%);
}

.hero-proof article {
  display: flex;
  min-height: 132px;
  flex-direction: column;
  justify-content: center;
  border-right: 1px solid rgb(255 255 255 / 24%);
  padding: 24px;
}

.hero-proof article:first-child {
  padding-left: 0;
}

.hero-proof article:last-child {
  border-right: 0;
}

.hero-proof strong {
  color: var(--coral);
  font-size: clamp(2rem, 4vw, 3.25rem);
  letter-spacing: -0.055em;
  line-height: 1;
}

.hero-proof span {
  margin-top: 10px;
  color: #b9cadb;
  font-size: 0.82rem;
  font-weight: 700;
  line-height: 1.35;
}

.hero-context {
  display: flex;
  justify-content: space-between;
  gap: 24px;
  max-width: var(--max);
  margin: 22px auto 0;
  color: #95abc1;
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.02em;
}

.hero-context p {
  margin: 0;
}

.hero-context span {
  margin: 0 0.35em;
  color: var(--coral);
}

.work-intro,
.approach,
.contact,
footer {
  padding-right: max(24px, calc((100vw - var(--max)) / 2));
  padding-left: max(24px, calc((100vw - var(--max)) / 2));
}

.work-intro {
  display: grid;
  gap: 72px;
  align-items: end;
  padding-top: clamp(86px, 12vw, 150px);
  padding-bottom: 54px;
  grid-template-columns: minmax(0, 1.45fr) minmax(280px, 0.75fr);
}

.work-intro h2,
.approach h2,
.contact h2 {
  margin: 0;
  font-size: clamp(2.35rem, 5vw, 4.8rem);
  letter-spacing: -0.025em;
  line-height: 0.98;
}

.work-intro > p {
  margin: 0 0 4px;
  color: var(--muted);
  font-size: 1.06rem;
}

.case-index {
  display: grid;
  max-width: var(--max);
  margin: 0 auto clamp(80px, 12vw, 144px);
  grid-template-columns: repeat(5, minmax(0, 1fr));
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.case-index a {
  display: flex;
  min-height: 126px;
  flex-direction: column;
  justify-content: space-between;
  border-right: 1px solid var(--line);
  padding: 20px;
  color: var(--ink);
  font-size: 0.84rem;
  font-weight: 800;
  line-height: 1.35;
  text-decoration: none;
  transition: background-color 160ms ease, color 160ms ease;
}

.case-index a:last-child {
  border-right: 0;
}

.case-index a:hover {
  background: var(--navy-900);
  color: var(--white);
}

.case-index span {
  color: var(--coral-dark);
  font-size: 0.76rem;
  letter-spacing: 0.12em;
}

.case-study {
  position: relative;
  padding: clamp(84px, 12vw, 150px) max(24px, calc((100vw - var(--max)) / 2));
  scroll-margin-top: var(--header-height);
}

.case-study::before {
  position: absolute;
  top: 0;
  left: 50%;
  width: min(calc(100% - 48px), var(--max));
  height: 1px;
  transform: translateX(-50%);
  background: var(--line);
  content: "";
}

.case-alt {
  background: var(--ice);
}

.case-header {
  display: grid;
  gap: clamp(24px, 6vw, 80px);
  align-items: start;
  grid-template-columns: 100px minmax(0, 1fr);
}

.case-number {
  color: var(--coral);
  font-size: clamp(3.2rem, 7vw, 6.8rem);
  font-weight: 820;
  letter-spacing: -0.08em;
  line-height: 0.78;
}

.case-title-block h2 {
  max-width: 900px;
  margin: 0;
  font-size: clamp(2.5rem, 6vw, 5.5rem);
  letter-spacing: -0.02em;
  line-height: 0.96;
}

.case-role {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 18px;
  margin: 24px 0 0;
  color: var(--navy-800);
  font-size: 0.9rem;
  font-weight: 800;
}

.case-role span {
  color: var(--muted);
  font-weight: 650;
}

.tag-row {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin: 42px 0 0 180px;
}

.tag-row span {
  border: 1px solid var(--line);
  border-radius: 999px;
  background: rgb(255 255 255 / 56%);
  padding: 7px 12px;
  color: var(--navy-700);
  font-size: 0.74rem;
  font-weight: 800;
  line-height: 1.2;
}

.metric-grid {
  display: grid;
  margin: 42px 0 0 180px;
  background: var(--navy-900);
  color: var(--white);
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.metric-grid > div {
  display: flex;
  min-height: 132px;
  flex-direction: column;
  justify-content: center;
  border-right: 1px solid rgb(255 255 255 / 18%);
  padding: 22px;
}

.metric-grid > div:last-child {
  border-right: 0;
}

.metric-grid strong {
  color: var(--coral);
  font-size: clamp(1.8rem, 3.8vw, 3.2rem);
  letter-spacing: -0.05em;
  line-height: 1;
}

.metric-grid span {
  margin-top: 8px;
  color: #c6d5e4;
  font-size: 0.75rem;
  font-weight: 700;
  line-height: 1.35;
}

.case-body {
  display: grid;
  gap: clamp(40px, 7vw, 90px);
  margin: clamp(60px, 8vw, 100px) 0 0 180px;
  grid-template-columns: minmax(260px, 0.7fr) minmax(0, 1.4fr);
}

.case-body h3,
.principle-grid h3 {
  margin: 0 0 14px;
  color: var(--navy-800);
  font-size: 0.78rem;
  font-weight: 850;
  letter-spacing: 0.16em;
  line-height: 1.35;
  text-transform: uppercase;
}

.case-body p {
  margin: 0;
  color: #3d5063;
}

.case-narrative,
.case-execution {
  display: grid;
  gap: 40px;
}

.case-execution ul {
  display: grid;
  gap: 13px;
  margin: 0;
  padding: 0;
  list-style: none;
}

.case-execution li {
  position: relative;
  padding-left: 24px;
}

.case-execution li::before {
  position: absolute;
  top: 0.7em;
  left: 0;
  width: 8px;
  height: 2px;
  background: var(--coral);
  content: "";
}

.results-panel {
  border-left: 3px solid var(--coral);
  background: rgb(255 255 255 / 64%);
  padding: 30px;
}

blockquote {
  display: grid;
  max-width: 900px;
  gap: 18px;
  margin: clamp(68px, 10vw, 118px) 0 0 180px;
  border-top: 1px solid var(--line);
  padding-top: 28px;
}

blockquote p {
  margin: 0;
  color: var(--navy-900);
  font-size: clamp(1.35rem, 2.5vw, 2.1rem);
  font-weight: 720;
  letter-spacing: 0;
  line-height: 1.3;
}

blockquote cite {
  color: var(--coral-dark);
  font-size: 0.75rem;
  font-style: normal;
  font-weight: 850;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.approach {
  display: grid;
  gap: 80px;
  background: var(--white);
  padding-top: clamp(90px, 13vw, 160px);
  padding-bottom: clamp(90px, 13vw, 160px);
  grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.2fr);
}

.approach header > p:last-child {
  max-width: 560px;
  margin: 28px 0 0;
  color: var(--muted);
  font-size: 1.05rem;
}

.principle-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  border-top: 1px solid var(--line);
  border-left: 1px solid var(--line);
}

.principle-grid article {
  min-height: 260px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  padding: 30px;
}

.principle-grid article > span {
  display: block;
  margin-bottom: 48px;
  color: var(--coral);
  font-size: 0.74rem;
  font-weight: 850;
  letter-spacing: 0.14em;
}

.principle-grid p {
  margin: 0;
  color: var(--muted);
}

.contact {
  position: relative;
  overflow: hidden;
  background: var(--coral);
  color: var(--navy-950);
  padding-top: clamp(90px, 14vw, 170px);
  padding-bottom: clamp(90px, 14vw, 170px);
}

.contact::after {
  position: absolute;
  right: -15vw;
  bottom: -31vw;
  width: 52vw;
  height: 52vw;
  border: 70px solid rgb(7 26 51 / 12%);
  border-radius: 50%;
  content: "";
}

.contact .eyebrow {
  color: var(--navy-900);
}

.contact h2,
.contact > p,
.contact-links {
  position: relative;
  z-index: 1;
}

.contact h2 {
  max-width: 900px;
}

.contact > p:not(.eyebrow) {
  max-width: 700px;
  margin: 26px 0 0;
  font-size: 1.15rem;
}

.button-light {
  background: var(--navy-900);
  color: var(--white);
}

.button-light:hover {
  background: var(--navy-800);
}

.button-outline-light {
  border: 1px solid rgb(7 26 51 / 40%);
}

.button-outline-light:hover {
  border-color: var(--navy-900);
}

.text-link {
  margin-left: 8px;
  font-size: 0.95rem;
  font-weight: 800;
  text-decoration-thickness: 1px;
  text-underline-offset: 4px;
}

footer {
  display: flex;
  min-height: 110px;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  background: var(--navy-950);
  color: #adbed0;
  font-size: 0.8rem;
}

footer p {
  margin: 0;
  color: var(--white);
  font-weight: 800;
}

footer p span {
  margin-left: 10px;
  color: #8199b0;
  font-weight: 650;
}

footer a {
  font-weight: 800;
  text-decoration-color: var(--coral);
  text-underline-offset: 4px;
}

@media (max-width: 980px) {
  .site-header nav a:not(.nav-download) {
    display: none;
  }

  .hero-proof,
  .metric-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .hero-proof article:nth-child(2),
  .metric-grid > div:nth-child(2) {
    border-right: 0;
  }

  .hero-proof article:nth-child(-n + 2),
  .metric-grid > div:nth-child(-n + 2) {
    border-bottom: 1px solid rgb(255 255 255 / 18%);
  }

  .hero-proof article:first-child {
    padding-left: 24px;
  }

  .work-intro,
  .approach {
    gap: 44px;
    grid-template-columns: 1fr;
  }

  .case-index {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    margin-right: 24px;
    margin-left: 24px;
  }

  .case-index a:nth-child(2),
  .case-index a:nth-child(4) {
    border-right: 0;
  }

  .case-index a:nth-child(-n + 4) {
    border-bottom: 1px solid var(--line);
  }

  .case-header {
    grid-template-columns: 76px minmax(0, 1fr);
  }

  .tag-row,
  .metric-grid,
  .case-body,
  blockquote {
    margin-left: 0;
  }

  .case-body {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 640px) {
  :root {
    --header-height: 64px;
  }

  .site-header {
    padding-right: 16px;
    padding-left: 16px;
  }

  .wordmark > span:last-child {
    display: none;
  }

  .nav-download {
    padding: 7px 12px;
  }

  .hero {
    min-height: auto;
    padding: 72px 20px 32px;
  }

  .hero::after {
    top: 20%;
    width: 80vw;
    height: 80vw;
  }

  h1 {
    font-size: clamp(3rem, 14vw, 4.5rem);
  }

  .hero-context {
    flex-direction: column;
    gap: 8px;
  }

  .work-intro,
  .approach,
  .contact,
  footer {
    padding-right: 20px;
    padding-left: 20px;
  }

  .case-index {
    grid-template-columns: 1fr;
    margin-right: 20px;
    margin-left: 20px;
  }

  .case-index a,
  .case-index a:nth-child(2),
  .case-index a:nth-child(4) {
    min-height: 86px;
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .case-index a:last-child {
    border-bottom: 0;
  }

  .case-study {
    padding-right: 20px;
    padding-left: 20px;
  }

  .case-study::before {
    width: calc(100% - 40px);
  }

  .case-header {
    gap: 16px;
    grid-template-columns: 1fr;
  }

  .case-number {
    font-size: 3rem;
  }

  .tag-row,
  .metric-grid {
    margin-top: 30px;
  }

  .metric-grid {
    grid-template-columns: 1fr;
  }

  .metric-grid > div,
  .metric-grid > div:nth-child(2) {
    min-height: 106px;
    border-right: 0;
    border-bottom: 1px solid rgb(255 255 255 / 18%);
  }

  .metric-grid > div:last-child {
    border-bottom: 0;
  }

  .hero-proof article {
    min-height: 112px;
    padding: 18px;
  }

  .hero-proof article:first-child {
    padding-left: 18px;
  }

  .results-panel {
    padding: 24px;
  }

  .principle-grid {
    grid-template-columns: 1fr;
  }

  .principle-grid article {
    min-height: 220px;
  }

  .contact-links {
    align-items: stretch;
    flex-direction: column;
  }

  .text-link {
    margin: 8px 0 0;
    text-align: center;
  }

  footer {
    align-items: flex-start;
    flex-direction: column;
    justify-content: center;
  }

  footer p span {
    display: block;
    margin: 4px 0 0;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  .button {
    transition: none;
  }
}

@media print {
  .site-header,
  .hero-actions,
  .case-index,
  .contact,
  footer {
    display: none;
  }

  .hero,
  .case-study,
  .case-alt,
  .approach {
    background: white;
    color: black;
    break-inside: avoid;
  }

  .hero {
    min-height: auto;
  }

  .hero * {
    color: black !important;
  }
}